How to Successfully Market Your Business
During the trying economic times that we are in, have you found that you just aren’t keeping up with your competitors? Do you wonder what advantages they have that are accruing customers and revenue beyond your business?
The question is how do you market or otherwise promote your business online? The “old school” method of using phone directories, newspaper publications or fliers are practically a thing of the past. They just simply are not effective at reaching your target audience in this day and age. Don’t fret – we have the answer to your problem. At Liberty Web Marketing we have your online business marketing solution!
The New Age of Marketing:
In the times that we are living, the baby boomer generation and even their parents may have opened up a phone book or possibly looked at a flyer. Now the up and coming individuals of this world are computer and tech savvy. Most people don’t even have a phone book. Many people are actually reluctant to look at anything that doesn’t appear to, or otherwise have something to do with a laptop computer or a cell phone. It’s impractical!
What do we see most of the population doing in this day and age? You just can’t escape restaurants, shopping malls, or any medium where there isn’t someone talking or typing on their cell phones. Land-line phones are almost non-existent and many baby boomers are switching to cell phones to cut back on costs as they are retiring. The baby boomers want to receive emails from their children and grandchildren as sometimes that may be their only way of communicating with their loved ones.
Welcome to The Millennial Generation:
The millennial generation has taken over. A generation that is used to getting information almost as quickly as they can conjure up an idea. This is the age in which we live in.  When the millennial generation which makes up most of the young parents in our society decides to look for a store, a product, or anything that intrigues them, it is almost always through the Internet or on their cell phones.
The importance of having your business marketed on the Internet is unquestionable. It is absolutely necessary to have a business website, and that website must necessarily be accessible via cell phones. This is no longer a luxury for business owners, but rather a necessity in order to maintain a strong business that attracts new customers, and keeps your current customers coming back. Are you wondering where I came up with these conclusions?
In a December 17, 2010 report from ABI Research, current data shows that mobile online shopping had more than doubled since 2009 to total more than $3.4 billion by the conclusion of 2010. Further, a report generated in February of 2010 shows that shoppers around the world are expected to spend about $119 billion on goods and services purchased via  mobile phones.
Liberty Web Marketing offers business solutions that are viable with the new age of marketing. Social marketing, millennial marketing, and implementation of mobile accessible websites are our specialties. Please feel free to call us for a free consultation.