For a lack of better words I will refer to internet marketing as manipulating search engines such as Google, Yahoo, and Bing in such a way that your website sits happily on the first page where people see and visit it!
What is Internet Marketing?
Although the term manipulating can invoke underhanded or dubious connotations, that is not the context I wish to apply in the specific science of internet marketing that I am going to discuss.
To be successful in internet marketing there are certain principles and rules that must be followed and it shouldn’t cost you a dime. It’s all available for free!
This article elaborates on variations of internet marketing such as get rich quick schemes, and the importance of investing in valuable resources so that your website or blog can become successful and maintain success. This article is not intended to criticize the aspiring internet marketer, but rather to help you to achieve the success that you desire.
The Science of Internet Marketing
Many of us know that there is a lot of time invested in getting a website to rank in one of the first few spots of the search engines. Moreover, it requires valuable, credible resources to make it happen. This is predominantly true in competitive niches where page results are in the hundreds of thousands, or even in the millions. While rather unfortunate, many aspiring internet marketers simply cannot achieve decent placement; even in instances where the page results are lower and easier to dominate. Why, you ask? The sad truth may not necessarily be for a lack of effort on your part, but then again it might. The relevant question to ask is, “What are you investing your efforts in?”
We’ve all heard the saying, “If it’s not broken, don’t fix it”! The flip-side of that cliché is chiefly applicable to the science of internet marketing.
Don’t Fall For Quick Results Schemes!
If you’ve taken up internet marketing in the hopes of earning some residual income, and you’ve been working on your website or blog for three to six months and its still ranking somewhere other than the first page of the search engines, you need to change what you’re doing. This is particularly true if you’re shelling out money for some “guaranteed” software, SEO service or website ranking program that supposedly ranks your site well and gets you hundreds of thousands of unique page visitors so you can make money quickly! Most importantly, if you’ve been investing time and money into this resource for several months and have yet to get any substantial return on your investment to this “guaranteed” program, why continue to invest in it?
Let’s just cut to the chase, and please listen very carefully, “You’re being ripped off!” These programs are 99% designed to get the seller rich, not you! Does anyone actually believe that an individual would give away their page ranking standing? Probably not! Nevertheless, hundreds and thousands of people do give in to these programs and end up regretting it somewhere down the line. For every desperate aspiring internet marketer there’s 50 software programs available that will get your website or blog on the first page of Google and make you wealthy! If for some reason you haven’t been bombarded with emails selling empty promises of success and wealth, then you are unique amongst most aspiring internet marketers. If you’ve fallen prey to any of them and you’re investing hundreds or thousands of dollars, I strongly recommend that you reconsider your source. Preferably a credible source that is FREE! You’re throwing your money away because all of the information that you need to become successful in the online business market is available for FREE…
When I noted above that your efforts may be the cause that success has yet to come your way, what I meant is that if you’re trying to accomplish online success quickly through one of these “get rich quick” website traffic systems, you’re trying to cut corners and accomplish something the easier, softer way. Many individuals make this mistake. Consider the direction that you are focusing your efforts and the resources you are using. Who are you listening to? Are you actually paying them for something that doesn’t appear to be working? Getting your website to rank well is not an easy task, and you may lack the necessary knowledge, however investment in one of these get rich quick advertisements is no excuse. Granted, internet marketing can be very tricky, because what works for some may not work for others, but let me ask you this, “Why can’t you simply perform your own internet marketing and stop throwing your money away to other individuals who are earning money from you?” Do you believe that you don’t know how to do it and don’t have enough self-confidence or time to learn? I’ll let you in on a little secret. It’s really not that hard to learn, but it does take a lot of patience and time — things that many of us refer to as “hard work”! Save your money, invest some time, and get what you deserve: Success!
What Works and Why?
Just in case you are not yet aware, it is imperative to understand from the onset of your quest to earn money through internet marketing that website’s which rank on the first page of search engines get the most traffic. If your site is not on the first page for specific keywords relevant to your niche, you certainly cannot expect too many favorable results. As such, if you’re paying for some service or program that promises loads of traffic and earnings and your website is NOT on the first page for the products or services you are selling, its doubtful that success has come your way.
For one thing, internet marketing is not an exact science with static rules that can be manipulated as such that some one could actually provide a single successful automated service for hundreds and thousands of individuals. If it were that simple Google and the other search engines would lose credibility with everyone; including advertisers. Search engine algorithms are ever-evolving, and even the best of internet marketing strategists are continually conducting experiments to learn how the search engines are evolving over the course of days, weeks, and months. So the trick or “science” of online success is learning the basics and keeping up with the latest successful techniques that maintain your site in the first page rankings. There is no single method of manipulating search engines that doesn’t eventually prove to be unsuccessful in a matter of time. Algorithms constantly change and you have to discover how the changes affect the searches and the means to manipulate them.
A Reigning Internet Marketing Master
I followed the teachings of Griz for several years and the one thing that I learned from him is that internet marketing is not a perfect science. The important developments of his “Make Money Online” Blogger experiments can attest to this. Granted, applying certain principles to your internet marketing campaign(s), such as attaining backlinks from authority sites, almost always produce first page rankings for your site. But the fact remains that there is much more to being successful at internet marketing than attaining a first page status with your website or blog. As Griz has clearly reiterated, successful internet marketing only happens when your site is getting “targeted traffic” that reaches your website for the purpose of buying a product or service that you offer. Readers and visitors are nice to have, but they don’t earn you any money. Griz has archives of FREE advice on how to make money for beginners which date back to 2006. Everything you will ever need to know about being successful is available there, as well as at Grizzly Internet Marketing But the catch is that you must invest the time to read and learn how it all works! I invested many days reading, and believe me when I say his FREE teachings work!
Griz has since retired from the Make Money Online scheme and has resolved to providing services for business clients throughout the world.
Other Useful Resources
Sometimes it will become necessary to know coding on your website or blog, and RT Cunningham teaches Free PHP Programming for everyone to learn. RT provides plenty of information on his site, so even if you don’t need to learn PHP, give his site a visit anyway. I assure you that you won’t be disappointed.
Remember. Don’t sell yourself short and donate your hard-earned money to “get-rich-quick schemes”. Take the time to learn. Take the initiative to accomplish positive results with your online marketing. Experience the benefit of knowing that “you” are responsible for your inevitable success!
To your internet marketing success in 2013!