I’ve Been Watching
If you plan to stay ahead of the curve in the online marketing game you have to know the little secrets. I’ve been watching and paying very close attention to what does and does not work.
The Myths About Backlinks and their Differentiation Based Upon Do Follow and No Follow Attributes
I find it simply amazing that there is so much content floating around in cyberspace about the various attributes of backlinks and whether or not their value has any significance for your website or blog. Some critics will vehemently proclaim that no follow back links have absolutely any value whatsoever! And others declare that a back link is a back link and the more you can get the better your website will rank in the search engines.
Others simply state that keyword anchored backlinks with either do follow or no follow attributes have positive value as long as they are acquired from a source that: a) has relevant content to the key words utilized in the link; and b) is credible by scrutiny of the search engines like Google, Yahoo, and Bing. In any case it is important to know what does and does not work.
First off let us consider the sources, right? Who are these various people, and what are their interests in convincing you that what they are saying is gospel? Are they trying to sell you something? Are they trying to get you to join or subscribe to something? And what are their credentials? More importantly, what is their standing in the internet community? I can only personally testify to what I have read and applied to my sites, and what I can share is that when I search for information on the internet I carefully scrutinize the SERPS for places that have some form of credibility and whose site has a reputation of credibility and actually demonstrating what they declare! If a site says that their methods of attaining specific back links gets better results in the SERPS than the other, it is of great significance that their site ranks well in the SERPS and perhaps even has some Page Rank? Not that page rank plays a big role in ranking in the SERPS, but it does signify that perhaps the site has been around for a while; or in the least that it has been branded with acceptance by the search engines.
Essentially the only difference between the do follow and no follow attribute is that a “no follow” attribute is a hyperlink inclusion that tells search engines not to pass on any credibility or influence from the host site to an outbound link from that site, thereby allowing the host site to maintain its integrity or page ranking assignment. From what I have learned and know from applying various techniques is that, key word anchored backlinks from a site or post content that is relevant to the keyword is what really matters when it comes to sharing backlinks. Personally, whether attaining a do follow backlink from a site that has been assigned a page rank will help your back link efforts in getting your site to rank well in the SERPS is still questionable to me. I say this due to the fact that I have sites that I have acquired anchored backlinks from sites with PR and it has not proven to be any better of a source — so far, that is. I f anything, getting backlinks from sites with trust rank plays a larger role than page rank, but that is a whole different subject and context overall.
All of the myths about having only do follow backlinks are just that — myths! And if someone is trying to convince you otherwise, please be careful not to trip over any of the strings that are attached….